Recently, several women have consulted with me for emetophobia. Quite often these women have created elaborate strategies to avoid the possibility of seeing or hearing anyone being sick. Usually these women aren’t particularly concerned about being sick themselves but hearing, seeing, or even anticipating anyone being sick creates emotional responses very similar to panic attacks. Emotionally, there’s so proportionate response. Instead of concern, compassion or even calm indifference there’s panic and complete withdrawal. Women seek my help when strategies collide with real or impending responsibilities. I help a person understand how these intense emotional responses began and then to achieve calm control so that the prospect of someone being sick doesn’t fill them with dread. This involves a combination of psychotherapy and suggestion therapy. Emetophobia can be overcome.