On Friday the BBC ran a story about unhappy, over worked, stressed out nurses in the NHS and across the health care sector. Earlier in the week there was a story about the difficulties of recruitment from abroad when candidates don’t know enough English. The media run weekly stories about deficiencies and shortfalls in the NHS, and the tremendous pressure the entire health care system is under.

My concern is that these stories are so persistent that the general public may actually tune out from over exposure. The issues are real and need to be made public and need to be addressed, but the relentless frequency of reporting leaves the public feeling powerless in the face of tremendous problems. We want the politicians to sort it out, but can they? They must and the general public needs to feel empowered to compel politicians to ensure the NHS is sustainable into the future. Overkill? Perhaps, but necessary.